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Who built this & why
Gardenary

Your Kitchen Garden Starts This Weekend

Join 5,000+ students who went from "I kill every plant" to harvesting dinner from their own backyard. No green thumb required.

5,000+ Students
2,000+ Certified Consultants
3.5M Community Members
5,000+ Students · 2,000+ Consultants · 3.5M Community
Watch the Free Class

Free workshop. Design your kitchen garden this season.

Plus 3 free bonuses when you join:
30-Day Startup Checklist Year-Round Harvest Calendar 10 First-Harvest Recipes
Raised bed kitchen garden by Gardenary Gardenary garden design Productive raised bed garden

A Garden That Feeds You All Year

Gardenary's step-by-step system takes you from bare soil to weekly harvests, no matter your climate, space, or experience level.

1

Start with Leaves

Begin with the easiest wins: herbs, lettuce, microgreens. You'll be harvesting within 2 weeks, not 2 months.

2

Grow to Roots

Add carrots, radishes, potatoes. Your confidence grows with your garden. Each step builds on the last.

3

Harvest Fruit

Tomatoes, peppers, cucumbers, strawberries. By this stage, you're growing more food than you can eat.

Real Students, Real Gardens

"I want someone to hold my hand and just give me the steps. This is exactly that."
Dawn, Gardenary Student
"Setup is 80% of the reason for success. That alone changed everything for me."
Kathy, Gardenary Student
"I never realized I could get 52 harvests a year no matter where I live."
Ning, Gardenary Student

Gardens Built with the Gardenary Method

These gardens were designed and built by Nicole using the exact system taught inside her programs.

Everything You Need to Start Growing Food This Season

Step-by-step video lessons, a garden planning system, and three bonus guides that take you from bare soil to weekly harvests.

Watch the Free Class

Includes 3 bonus guides free when you join

Your Path from Beginner to Confident Gardener

Whether you want to grow food for your family or build a garden coaching business, there's a clear path forward.

Free

Garden Game Plan Workshop

A free class that shows you 3 simple steps to design and set up your kitchen garden this season. This is where every Gardenary student starts.

Watch Now →
Course

Gardenary Planting Method

The complete system for planting, maintaining, and harvesting from a productive kitchen garden, season after season.

Learn More →
Certification

Garden Coach Society

9 courses over 12 weeks. Start your own garden consulting business with the only certification program built for the kitchen garden industry.

Apply Now →
Shop

Raised Beds, Seeds & Tools

Nicole's curated selection of raised garden beds, arch trellises, organic seeds, and everything you need to build a beautiful kitchen garden.

Shop Now →
5,000+
Students
2,000+
Certified Consultants
3.5M
Community Members
1,816
Shop Reviews
3
Published Books
Nicole Johnsey Burke, Founder of Gardenary

Meet Nicole Burke

Nicole started her first backyard gardening business in 2015 out of her kitchen. By 2017, she had launched Gardenary to teach others the same system she used to design over 500 kitchen gardens.

Today, Gardenary has taught 5,000+ students, trained 2,000+ certified garden consultants, and built a community of 3.5 million gardeners. Nicole has written three books, and her most recent, The 5-Minute Gardener, shows that anyone can grow their own food with just minutes a day.

Her mission is simple: make gardening ordinary again. One raised bed at a time.

That was a redesign of your homepage based on another page I made that generates $4 for every dollar spent.

Here's who built it, and why.

Vincent Nguyen

Vincent Nguyen, Growth Ninja

Full-Service Paid Growth for Founder-Led Brands

I run Facebook and Instagram ads for founder-led education businesses.

My clients are people like you: creators and educators who have built real audiences through years of hard work, great content, and word of mouth. They come to me when they are ready to pour fuel on what is already working.

I'm selective. The business has to genuinely help people, the customers have to love it, and I have to feel proud if someone found out I was behind the ads. Gardenary checks every box.

Since January 2026

Not hypothetical. Not from three years ago. These happened in the last few months.

New York Times Bestseller. Got a client onto the New York Times bestseller list. He had been chasing that goal on his own for over a decade. I built the campaign that finally got him there.

New York Times Bestseller

$1M in 11 Days. Generated nearly $1,000,000 in revenue through Facebook ads alone for a single client, in just 11 days. Same client, same product. Better strategy, better creative, better pages.

$977,607 in sales from Jan 1-12, 2026

Sold Out a Live Event, Pro Bono. Ran a volunteer campaign for a live event. Sold out every seat at 3x ROAS. I did it for free because I believed in the event.

ROAS results and client testimonial for sold-out live event
11+
Years Running Ads
Full-time, not a side gig
5+ yrs
Avg. Client Retention
Longest client since 2017. People stay because the math works.

How I Work

100% Performance-Based. Since January 2015.

I don't charge if it's not profitable. That's not a tagline. It's been the deal for over eleven years.

This Is What Direct-Response Looks Like

Not "Comment GARDEN below." A real ad with a real hook, driving to a dedicated landing page. This is one concept. I have dozens.

G
Gardenary
Sponsored
...
Last spring, I killed every tomato I planted. This spring, I'm harvesting salad greens every single week. The difference was not a green thumb. It was a system. Nicole Burke's Gardenary method starts you with the easiest crops first (herbs and lettuce, not tomatoes) so you actually succeed before you scale up. 5,000 students are growing food year-round using this approach. The free Garden Game Plan class shows you the 3 steps to set up your kitchen garden this season. No experience needed. Just a small outdoor space and 30 minutes.
From bare soil to weekly harvest in 30 days
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I Do Not Just Drive Traffic. I Build the Offer.

Great ads need a strong offer behind them. These are subscriber bonuses I would create for Gardenary, ready to hand to new students the moment they sign up.

These are just example free bonuses meant to increase conversion rates on your main offer. This has been the difference between getting a 1x breakeven for my clients and getting a 4x return.

Bonus 1

The First 30 Days: Garden Startup Checklist

A zone-specific guide that tells a beginner exactly what to buy, build, and plant in their first month. Shopping list, soil recipe, and the first 5 plants to grow based on their frost date. No research required, just follow the steps.

Printable PDF, 8 pages, zone-customizable
Bonus 2

The Year-Round Harvest Calendar

A visual wall calendar showing exactly what to plant and harvest each month. Most beginners think gardening is a spring/summer activity. This shows you can harvest 52 weeks a year. Pin-it-on-the-fridge design, one page per season.

Printable PDF, 4 pages, large-format poster layout
Bonus 3

10 Meals from Your First Harvest

A recipe collection built around beginner crops: lettuce, herbs, tomatoes, peppers, radishes. Each recipe uses only ingredients a first-year gardener would actually grow. The full loop: grow it, pick it, cook it.

Digital guide, 20 pages, recipe cards with harvest photos

These are concepts I would build and deliver as part of the engagement, designed to increase student perceived value and lift conversion rates from day one.

Everything You're Getting

Here is what new students receive when they join the Gardenary Planting Method.

The Complete Gardenary Planting Method Course $297
Season-by-Season Planting & Harvest Plans $97
Kitchen Garden Design Templates $67
Private Student Community Access $47
The First 30 Days: Garden Startup Checklist FREE Bonus FREE
The Year-Round Harvest Calendar FREE Bonus FREE
10 Meals from Your First Harvest FREE Bonus FREE
Total value if priced individually
$899
Just $197
One payment. Lifetime access. All three bonuses included free.
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